Create Vs. Copy: Embrace Change. Ignite Creativity. Break Through With Imagination.
Author: Ken Wytsma
Ken Wytsma gives a very unique perspective on creativity in this book. He uses great examples to illustrate how often we really do use our own creativity in our everyday lives. A lot of what he writes about the creative process I really hadn’t noticed until he pointed it out, although after the fact it seemed to be so obvious. I’ll give examples on that later. I would suggest this book to anyone that may be having some creativity issues with literally anything, along with anyone who has aspirations of becoming a leader in any industry.
Creators Vs Copiers
Wytsma starts the book out by explaining the major difference between the two. Creators are the people who use their imagination to take initiative when challenges present themselves. They are the ones constantly innovating. They may sometimes borrow ideas based on what already works, but only to use as references to what they are building themselves. Copiers, on the other hand, are the people that need someone or something to emulate. They only want what’s been proven to work already. No risks. Although copying may work sometimes, it’s not going to make anyone stand out. I guess it depends on what your goals are when you decide whether to create or to copy.
5 Ways To Become More Creative
This section of the book is my favorite. Just reading the following five suggestions got my imagination going insane.
- Change your patterns. Break your routine a little bit. Meet with a friend or family member for lunch instead of eating by yourself. Wake up or go to bed earlier…or both.
- Draw more. For any situation. When you’re explaining something use your hands while talking. Use, and provide, visual aids as often as possible.
- Rediscover the mission. Think about what you’re trying to accomplish in any area. Work, school, business, etc. Imagine what your “mission accomplished” would look like.
- Create a history log. A list of your greatest accomplishments in your work. This way all of your wins are held in one place for you to look at whenever you need.
- Speed up interactions. Wystma saved the best for last here. If you’ve read almost any of my reviews then you already know how much I dislike our dependency on out cell phones. Speeding up interactions means to make interactions happen sooner and more often than you normally would. Put your phone down and go talk to your coworkers. Smile at people you walk past in the store.
The 4 Core Skills
Wytsma references Robert Epstein, the psychologist that came up with these four skill sets that, if strengthened, can increase new idea generation.
- Capture your ideas. It’s as simple as writing down every single idea that comes to mind. Good or bad. I’ve heard this idea suggested by many of the world’s thought leaders and have actually been doing it myself for over a year now.
- Seek out challenging tasks. Look for questions that haven’t been answered, tasks that haven’t been completed, or anything else that will get your brain working.
- Broaden your knowledge. Read more books (wink wink.) Take new classes. Watch how-to YouTube videos. Learning new things has become so simple now with modern technology.
- Surround yourself with interesting things and people. Talk to people you may not usually talk to. Have friends over for a game night and require each friend to bring someone else that the majority of everyone else invited does not know. Then play games that require a lot of thinking.
Ken Wytsma gives a lot of great ideas to help anyone get more creative in their own lives. I really enjoyed reading this book and have already started implementing a few of the concepts mentioned in it. Some of the ideas Wytsma also writes about in the book that I did not include in the review involve the different kinds of imagination and how they work, how to become a great innovator, how to use creativity to become a better leader and a handful more.
Have you read this book? Do you have your own ways to promote creativity? Let me know in the comments section below!